The Bag That Works As Hard As You Do
The brand is named after Kokumo, a Yoruba name meaning ‘This one will not die’. A name with a strong meaning reflecting not only the sturdiness of the leather used for the bags but also to reflecting the strong will of the Nigerians. (Also hopefully to reflect the future of Kokumo as well)
In short, Kokumo produces leather goods with a story, with the hopes of breaking prejudices about products coming from African countries.
The mission of Kokumo is creating durable leather products for the 21st century urbanite on - the - go. By looking at their lifestyle, the products need to be practical, of good quality, and unique.
“Reflecting on my personal life, there are many moments where I am constantly on the move: needing to quickly grab my stuff, take the bike out and be on time for my next meeting. Or when I am preparing for a long flight and need to be sure that all the paperwork I have to bring are nicely organized in my handbag.”
This is why versatility and functionality are at the heart of the business model.
- Versatility: With its clean and simple cuts, the items can used for in different settings, whether in the office, going out for drinks with friends, or hitting the gym.
- Functionality: Each item has its own purpose, giving the owner a tool to better organize their daily life.
The designs are meant to be timeless and minimalistic with the base collection being in black and brown cow leather. The insides are unlined and the edges are kept rough.